Now that many people’s pockets are getting even tighter due to the recession, the idea of making money online is getting even more attractive, and one of the first things many people hear about is something called “affiliate marketing.” While there is enough information out there to overwhelm most people at first, the basic concept is fairly straight.
First, What is Affiliate Marketing?
Overall the basic concept of article marketing is a revenue-sharing mechanism, by which online producers, merchants, and anyone with a product, gives a certain percentage of the selling price of the product, to online advertisers who are known as affiliates. The genesis of this form of income-sharing is rooted in the rise of internet itself. It started with revenue sharing between websites, for driving traffic to each other, and evolved into a form of home based business, that have made multiple millionaires all over the world.
Market research is the first step in the process. First, you must research markets you are doing business in. This is your most important starting point, and you can do this by finding out what your potential customers are looking for. This is the essence of “keyword research” – finding the actual words or phrases people type into search engines to find answers to their have problems later. By finding and using keywords that consumers are actively entering into the search engines, you will be able to help your websites and landing pages rank higher, generating a nonstop flood of organic, continuous traffic. Keyword research doesn’t have to be a difficult task, however. Start with the free Google Keyword Tool, which can be found by searching for “Google keyword tool external,” and enter in a keyword or phrase that identifies the product or niche that you are interested in selling as an affiliate. Click on “get keyword ideas” to generate a list of keywords and gauge the usage of the market by taking a look at the number of times people are searching for your main keywords per month. What you want to do is find a market with existing demand that also has existing competition and products readily available, but not so competitive that ranking highly is next to impossible. What’s important here is that you remember there must be an audience for whatever you choose to market. Since you are an affiliate, your costs for entering a market are not very high, but it’s still a good idea to take the time to do niche research in order to avoid wasting your time. For more information on market research and keyword research in affiliate marketing, particularly as it applies to CPA, and other similar content, check out the newly-released New Underground Method Guaranteed To Generate Cash *FAST* course.

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If you just jumped in to CPA marketing, you must get a headache of the vast variety types of offer there is - it’s really mind-blowing at first figuring out what offer belongs to what type.

If you look very closely, there are 3 types of offer that is very common in any CPA network - they are free-trial offers, zip-submit offers, and e-mail-submit offers.

Let’s begin with something that is so popular among both the advertisers and the marketers: the one and only free-trial offers. Why is that so? Because these offers are often 100% free to the potential customer - except for a small fee for shipping and handling ($1-$2). It is a win-win. The advertiser gets a prospect to follow up with, and the customer gets the product for nickels.

I remember I was wondering when I first heard about this: how can this really benefits me and/or the advertiser? Despite the offer itself is free, or almost free, companies are really generous with the commissions (about $20-$100 per lead). It is possible because many of these offers are forced continuity programs – by participating in the free-trial, the corresponding customer is accepting the terms to pay for more when the product trial is up, usually via an auto-ship program.

All you need to worry about, however, is delivering the lead – retaining the customer is up to the advertiser. The bottom line, you get a high percentage of commission on a very converting offer and all you got to do is to deliver the lead to the advertiser’s sign up form. That’s the reason why free-trials are so incredibly popular…

Another very common type of CPA offer is a “zip submit”. This one is also simple. You only need the prospect to enter their zip code to get paid. You can be sure that the company running the promotion has a way to make money from the customer on the back end, but you as the CPA marketer get paid just for the customer’s zip code. Just so you know, these offers convert like crazy. Unfortunately, though, typically they are of low-paying commissions. – no more than about $0.75 to $1 per zip code, but if you’re good at driving traffic to these offers, there is no doubt that you may end up in really big commissions.

Last, but not least, is the e-mail submit offers type. We all know that building relationships with the customers is vital to the life of a business, and so advertisers did not think twice to pay a good sum of money for the right e-mail leads. That’s basically what you need to do to get paid: assist your visitor to enter their e-mail address. The payout, just like the zip-submit, is not that high at first sight - but you can always make up to that by driving a lot of targetted traffic.

Learn more about the different types of offers in CPA industry and, most importantly, how to pick the right offer from the start and how to promote it, by checking out the Zero Friction Marketing.

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I hope you have had a chance to read the free
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The potential to make money with CPA offers
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